Hiya Toys NYCC 2025 Booth Images
We chose to focus on select figures from the Hiya Toys booth at NYCC 2025, highlighting the ones that really jumped out at us. Among them were the Contra heroes Bill Rizer and Lance Bean, looking incredible with their classic game-inspired designs, along with a striking RoboCop figure that perfectly captured the gritty cybernetic detail of the film. The Mega Man X series display also stood out, featuring vibrant sculpts and dynamic poses that brought the iconic characters to life. Hiya’s booth was packed with amazing pieces, but these particular figures truly spoke to us, showing just how much the company continues to honor its legacy of translating fan-favorite properties into detailed, collectible form.
Contra Operation Galuga
On display are the Hiya Toys Contra Operation Galuga figures of Bill Rizer and Lance Bean, each posed in dynamic stances that show off their muscular sculpts and detailed paintwork. Bill Rizer, outfitted in his signature blue pants and gray tank top, comes equipped with a variety of interchangeable hands and weapon effects, including translucent orange blast pieces and his signature firearm. Next to him, Lance Bean sports red fatigues and a heavy rifle, accented by a belt of bullets slung across his chest. In front of both figures are their weapon attachments and Contra power-up emblems, clearly inspired by the in-game graphics, alongside vividly colored explosion effects, rockets, and flamethrower bursts. The accessories fill the display shelf with an action-packed look that perfectly channels the classic run-and-gun energy of the iconic video game series.
Up close, the Hiya Toys Contra Operation Galuga figures of Bill Rizer and Lance Bean show off impressive sculpting and paint detail that capture the essence of the classic run-and-gun heroes. Bill Rizer features bright orange hair, a focused expression, and a rugged build accentuated by his gray tank top, blue camo pants, and strapped-on holster, with finely detailed gloves, knee pads, and boots adding a realistic touch. Across from him, Lance Bean stands ready with his massive futuristic rifle, sporting blue hair, a red headband, and a red camo outfit that gives him a fierce look. His muscular sculpt, metallic ammo belt, dog tags, and sidearm complete the design, emphasizing both figures’ authentic, battle-worn style and faithful translation from their video game counterparts.
The accessories for the Hiya Toys Contra Operation Galuga figures include a dynamic range of translucent orange blast effects and weapon attachments that capture the explosive energy of the game. The flying capsules feature crisp sculpting with gray and copper finishes, while the missile and fire effects attach seamlessly for display. Smaller effects, like the spiked energy blasts and fire trails, add to the sense of motion and intensity. Also included are the signature Contra power-up icons marked with letters such as “H” and “S,” molded in bold colors with winged designs that faithfully mirror their in-game counterparts. Together, these pieces bring a sense of arcade-style action and visual flair to the figures’ loadouts.
These close-up shots highlight the intricate detail and vibrant color choices of the Hiya Toys Contra Operation Galuga accessories. The launcher features a smooth gray casing with copper accents and the signature Contra eagle emblem, giving it an authentic, heavy-duty look. The translucent orange blast effects vary in shape and texture, from a large energy burst to a spread-shot cluster that mimics the iconic in-game weapon fire. The recognizable lettered power-up icons, like “F” for Flamethrower and “C” for the Crush Gun, are sculpted with crisp edges and bold winged designs in vivid yellow, orange, and purple tones, perfectly capturing the classic arcade visuals that longtime fans will instantly recognize.
The closer look at the Contra Operation Galuga accessories showcases the crisp design of the purple “C” power-up emblem and the finely sculpted firearm placed behind it, which features detailed paneling with silver and copper tones. A small combat knife with a textured handle adds variety to the weapon loadout, while the pair of gloved hands displayed below emphasize the figures’ articulation and posing options. The accessories reflect a consistent visual theme, blending arcade-inspired colors with realistic finishes that tie perfectly into the figures’ rugged, high-action aesthetic.
Robocop Exquisite Super
Displayed in the Hiya Toys booth is the Robocop figure from their Exquisite Super Series, presented with an impressive array of interchangeable parts and accessories. The figure showcases the sleek metallic finish and precision engineering that define this 1/12 scale collectible line. Around Robocop are multiple hand sculpts, alternate lower face plates, his helmet, a detachable chest plate, a detailed weapon with muzzle flare effects, and a display stand. A sign beside the figure highlights that the Exquisite Super Series represents the pinnacle of Hiya Toys’ craftsmanship, featuring fabric elements, high-fidelity sculpting, and a full range of motion for lifelike articulation and poses. The overall display emphasizes Hiya’s dedication to realism, tactile playability, and immersive design, making this Robocop release a standout piece in the line.
The close-up of Hiya Toys’ Exquisite Super Robocop figure highlights its detailed metallic sculpt and lifelike proportions that mirror the cyborg’s on-screen design. The silver armor features sharp panel lines, mechanical etching, and subtle weathering, giving it a realistic sheen under the display lighting. The figure’s black underbody sections contrast with the silver plating to emphasize its layered construction, while the articulation points are seamlessly integrated for natural posing. Robocop’s head sculpt is clean and precise, with the iconic visor and lower face capturing his stoic expression. Holding his pistol in a raised position, the figure perfectly embodies the character’s commanding presence and mechanical precision.
The accessories displayed for Hiya Toys’ Exquisite Super Robocop figure include a detailed selection of alternate parts and weapons. Two interchangeable lower faceplates capture different expressions, complemented by a removable helmet and a damaged chest plate showcasing intricate sculpted battle wear. Alongside these are multiple sets of interchangeable hands in varied poses, allowing for expressive or weapon-holding configurations. The figure’s signature Auto-9 pistol is also included, precisely molded with sharp detail to match the film’s design. Together, these components highlight the figure’s versatility and the meticulous craftsmanship behind Hiya’s premium 1/12 scale line.
Mega Man X Series
On display is the unpainted prototype for Hiya Toys’ Mega Man X Series figure, showcasing the early sculpting and articulation design in raw gray form. The figure captures the sleek, futuristic armor and proportions that define Mega Man X, complete with smooth panel lines, flared boots, and an expressive helmet sculpt. Spread out in front are multiple interchangeable parts, including alternate faceplates, hand sculpts, an arm blaster, and blast effect pieces, offering a preview of the range of customization planned for the final release. Even in this early stage, the figure’s poseability and clean mechanical detailing point toward a highly dynamic addition to the line once finalized.
The prototype figure from features smooth, angular armor plating that captures the character’s futuristic design with precision. Even in its unpainted form, the figure’s proportions and articulation points are well-defined, allowing for expressive action poses. The helmet sculpt and chest armor reflect the classic Mega Man X aesthetic, while the flared boots and joint placement hint at a wide range of motion.
The Mega Man X prototype accessories include a variety of interchangeable parts that emphasize versatility. Displayed are multiple hand sculpts with open, pointing, and gripping gestures, along with alternate facial expressions that capture different battle moods. An unpainted blast effect piece adds energy to the setup, while an arm cannon attachment hints at future action display possibilities.
