New 12 inch Mattel Batman, Superman, and The Flash Kid’s Line Revealed

It’s a bird, it’s a plane… it’s a whole new kid’s line from Mattel! Huge thanks to @just_bsing and @toy_hunters_collective on Instagram for posting these first look images of three new 12 inch DC figures heading our way. We’re getting Batman, Superman, and The Flash, and boy are we thrilled to see these! There’s something really cool about a good chunky 12 inch figure aimed at getting the next generation of fans into the hobby, and these look like a lot of fun. So let’s take a look at Mattel’s new 12 inch Batman, Superman, and The Flash! I have to say, that Superman is looking fantastic with a really classic look that just screams Christopher Reeve era vibes, and I love that both he and Batman come with cloth capes. That’s always such a nice touch, even on a kid’s line. Superman and The Flash each come with 7 points of articulation, which is pretty standard for a playline figure at this scale, while the deluxe Crime Crusher Batman gets the full treatment with 16 points of articulation, accessories, and a whopping 25 sounds and phrases. Batman always gets the bells and whistles, doesn’t he? How amazing is that?! The Flash is looking super cool in his suit and I love the sculpt work across all three of these figures. The face sculpts in particular are really clean and well done for a kid’s focused line. It’s great to see Mattel continuing to invest in getting DC product into the hands of younger fans, and at 12 inches these are going to have some real shelf presence whether they end up in a kid’s toy box or on a collector’s display. No official release date just yet, but they’re listed as coming soon, so we’ll keep you posted as more details come in!

Here’s a closer look at the trio of DC figures headed for the kids’ line, and honestly, the head sculpts across all three are surprisingly sharp. Batman’s cowl has a nice metallic grey finish with sculpted ears that taper to clean points, while Superman’s classic blue suit with the bold red and yellow S-shield and The Flash’s bright red cowl with yellow lightning bolt accents each nail their iconic looks.

The packaging leans heavily into a Gotham cityscape theme, with deep blues and silhouetted skyline art filling out the window box. You can see that Batman comes packed with a gold batarang and a larger black throwing weapon, and the cloth cape has a nice drape to it even inside the box, which is a cool touch for a kids’ line figure.

Batman comes loaded with accessories here, and the full spread gives you a good sense of what’s included: a gold curved sword, a multi-pronged black throwing star, a gold batarang, and what looks like a gold mace with a translucent handle. I noticed that the armor sculpt has a lot going on, with layered plating on the forearms and gauntlets that feature these aggressive fin-like extensions, and the yellow utility belt and chest emblem pop nicely against all that gunmetal grey.

Batman’s cloth cape absolutely dominates here, swept wide with a great scalloped edge that tapers to sharp points along the bottom. You can see how that gold batarang peeks out above the cape’s edge, and those chunky black boots have some serious tread detail on the soles.

Batman’s batarang is shown mid-throw here with a motion blur effect illustrating the spinning trajectory, which is a fun way to showcase that accessory. The sculpt on his cowl has a sharp angular jawline with a neutral, focused expression, and those shoulder armor fins sit high and aggressive on each side.

Armed with a gold launcher that fires three translucent projectile bolts, Batman’s Crime Crusher version really leans into the play features with its 16 points of articulation and 25 sounds and phrases. The cape here has alternating grey and black striped panels on the interior, which is a subtle detail I think is neat, and the segmented knee armor has a nice layered construction that gives the legs some visual complexity.

You can see how substantial this figure is in hand, easily filling up the grip with that 12-inch scale. His forearm gauntlets have those fin-like protrusions that look even more pronounced when you see them against an actual hand for reference, and the gold curved sword accessory he’s carrying has a nice weight to its sculpt.

Superman

The packaging for Superman goes all-in on a comic book collage aesthetic, with classic DC comic covers layered in blue tones filling the entire box. The card art at the bottom features a great illustrated Superman with a confident grin and his red cape billowing behind him, and I like how it captures that timeless Silver Age energy.

Superman’s cloth cape has a great weight and drape to it, falling well past his red boots with a slight translucency along the lower edge. The yellow belt buckle has a clean circular medallion at its center, and those zigzag boot cuffs where red meets blue add a sharp little design flourish that nails the classic look.

You can see how Superman fills the hand nicely at this 12-inch scale, and that classic S-shield with its bold yellow and red really pops against the deep blue of the suit when you get up close. His head sculpt has a strong, square jawline with piercing blue eyes and a jet-black sculpted curl falling across his forehead, which is just a perfect Superman detail.

Here’s a closer look at how that cloth cape behaves when you’re actually handling the figure, and it drapes naturally over the back and shoulders without bunching up around the neck joint. Superman’s fists are sculpted tight and compact, and with only 7 points of articulation, the figure has a solid, sturdy feel in hand that’s clearly built for play over posing.

Superman’s suit has a smooth, almost matte finish on the blue sections that contrasts nicely with the glossy red of the trunks, cape, and boots. I like how the wavy sculpted hair has real texture to it, with individual curls defined throughout rather than just a flat cap of black.

The Flash

The Flash’s packaging follows the same blue comic collage design as the rest of the line, with layered DC artwork filling the box in varying shades of blue. The illustrated card art at the bottom features a sharp, angular take on the character mid-sprint with yellow lightning bolt ear pieces and a determined expression that really captures the speed-force energy well.

The Flash’s red suit has a smooth, glossy finish that’s consistent from head to toe, and those yellow boots feature a sharp zigzag cuff that mirrors the lightning bolt motif found on his belt and forearm accents. One thing I noticed right away is how crisp the white circle on his chest is, with the yellow lightning bolt emblem sitting cleanly inside it.

The sculpt on The Flash’s cowl has a clean, tight fit around his jawline with a neutral, determined expression and those gold lightning bolt ear wings that add just the right amount of flair. His boots have a noticeable tread pattern on the soles, and with only 7 points of articulation, the figure has that same solid, play-first feel as Superman.

I like how they gave The Flash a translucent yellow speed force effect piece that clips onto his boot, adding a burst of kinetic energy to the figure without it feeling gimmicky. The yellow lightning bolt belt sits at an aggressive diagonal angle across his waist, and the matching bolt accents on his forearms are sculpted as raised elements rather than just flat deco.

Here’s a closer look at The Flash in hand, and you can really appreciate how that 12-inch scale gives the lightning bolt chest emblem and yellow boot cuffs room to breathe with solid separation between each color zone. The figure feels lightweight but sturdy, and those sculpted yellow ear wings hold up well even when you’re gripping him around the torso.

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