Legend of Zelda Hasbro SDCC 2026 Booth Reveals

After the anticipation leading up to San Diego Comic-Con, we finally got to see the Legend of Zelda Heroes of Hyrule figures from Hasbro up close and in person at their SDCC 2026 booth, and the display did not disappoint. We had been tracking this one since word first broke that Hasbro would be showing off their 6-inch Zelda figures at the show, and then just ahead of the convention Hasbro pulled back the curtain with official images and preorder details for Wave 1, so walking up to the booth and seeing Link, Princess Zelda, and Ganondorf from Tears of the Kingdom displayed together felt like a full circle moment for those of us who have been following every breadcrumb along the way. The Tears of the Kingdom designs translated really well into figure form from what we could see in the case, with all three characters looking sharp and faithfully rendered to their in-game appearances. Link looked great with that distinct Tears of the Kingdom aesthetic, Zelda had a regal presence in the display, and Ganondorf in all his imposing glory commanded attention as you’d expect from the Demon King himself. Seeing these grouped together in a dedicated display really drove home how serious Hasbro is about this license, and it’s exciting to think about where the Heroes of Hyrule line could go from here with the sheer depth of characters and designs the Zelda franchise offers. We’ll have more coverage from the SDCC 2026 show floor, so stay tuned as we continue making the rounds.

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The Heroes of Hyrule display features Link, Princess Zelda, and Ganondorf posed across a multi-tiered diorama with floating rock platforms, volcanic terrain, and cotton cloud effects. All three boxed figures are mounted on a shelf above, each in window packaging with green and gold framing.

All three Heroes of Hyrule boxes lined up on a shelf, each sharing the same green swirl pattern and gold-accented window packaging. Ganondorf’s box is noticeably taller and wider than the other two, reflecting his larger build.

The Ganondorf box uses a dark green face with a concentric swirl pattern behind the window, and the side panel features full character artwork of him in an aggressive stride with his sword.

Link’s packaging features the same green swirl pattern and gold trim, with the Hylian Shield and Master Sword packed in the tray alongside him.

Princess Zelda’s box features a side panel with full character artwork showing her in the same draped gown, and a swap hand is packed in the tray beside her. The concentric swirl pattern on the box face matches the rest of the wave, with gold trim framing the window opening.

Link’s Tears of the Kingdom tunic has sharp sculpted detail on the blue patterning across the chest, and the layered brown leather straps and belt buckle add a lot of dimension to the midsection. His pointed ears, blonde hair, and the Hylian Shield on his back all read cleanly at this scale.

Link’s right arm features the distinctive green and teal patterning of his Zonai arm, with sculpted segmented bands wrapping from wrist to forearm. The Hylian Shield carries the full crest deco with the Loftwing and Triforce motifs, and the Master Sword has a clean, sharp blade profile.

Link’s cape drapes over his shoulders with a brown leather trim along the collar, and the chain mail detail along the bottom hem of his tunic has a nice textured weave to it. That head sculpt is really solid, with soft, clean features and well-defined hair strands sweeping across the forehead.

Zelda’s face has soft, rounded features with large brown eyes and subtly sculpted brows, and the golden tiara headpiece sits neatly across her hairline. Her strappy sandals have a delicate, woven look to them that pairs nicely with the flowing gown. Zelda’s draped gown has a beautiful sculpted flow to it, with the green sash panel featuring the Hylian crest and a row of triangle motifs along the hem. Her pointed ears, golden blonde hair, and the small earring are all cleanly defined, and she’s carrying a Purah Pad in her hands.

Zelda’s Master Sword has a sculpted wing-shaped crossguard with a wrapped grip, and the green sash panel’s Hylian crest and triangle border are just as crisp from this distance. Her braided hair has a nice sculpted weave to it, with a small circlet sitting right at the crown.

Ganondorf’s gold jewelry is even more striking up close, with the ornate necklace, layered wrist cuffs, and ankle wraps all carrying fine sculpted filigree. His red hair is pulled into a thick topknot with a long ponytail that has a nice segmented, rope-like texture to it.

Ganondorf’s front tabard carries an intricate multi-colored pattern with swirling cloud motifs in teal, red, and gold, and his sandals have small golden tassel details at the toe straps. His dual swords both feature ornate gold crossguards with curved, horn-like quillons. Ganondorf’s gold crown piece sits just above his brow, partially framed by the red hair swept back into the topknot, and the sculpted beard has a coarse, fur-like texture. The layered cape draping behind him has a weathered, leathery finish with etched geometric trim along the shoulder panels.